We partnered with Penguin Publishing's DK Eyewitness Travel Guidebooks on an innovative content/social/influence to create the Discover More campaign. We generated a series of SEO loaded highly shareable content marketing to achieve their marketing/sales goals and objectives.

 

Quick Stats include: 

 

• 12,000,000+ branded organic impressions

• 360,000+ branded articles of engagements (likes/comments)

• 612% increase of brand's Instagram following

• 250,000+ page views of branded custom content on owned media sites

• 750,000+ banner ad impressions on owned media sites

• 5+ branded custom content stories picked up by major travel media publications

• 170+ pieces of rights owned beautifully branded photographic content for future marketing use